This is a logo I made for my web site. It doesn't get much simpler then this but I like it and I hope you like it to. All i did was start with a black background. I added a light white gradient diagonally from the bottom. I then used the eraser with low opacity to create that 3D look (where the top part is light and the bottom part is dark). I added the text and if you look closely you can see the trail where I went over on the text to get the 3D look once more. I then made a reflection of the text and added the arrow at the side with a brush. And thats it :D