Brandism is ideas, thoughts and experiences which I have received during my work as Art Director and graphical artist. I have the privilege to have experienced two worlds, two languages within graphic communication, our visual language. Art and advertisement. I have experienced an increasing polarization and that we have borrowed more expressions from popular culture including the art world to put a mask in front our on purpose with advertisement (Olivero Toscanis in Benetton campaignes, Circus Circor, among others) Can also art be masqueraded? Art that now works with brands I now can reflect over ( Absolut Art, Tomato, Christian Beijer among others). Beautiful brands, beautiful art and beautiful advertisement all and one at the same time. A part of the art project consist of works which I have created that knowingly shall provoke and stretch on the term, when art becomes advertisement, when advertisement becomes art. Do we look at a work by Barbara Kruger with different eyes if we see it at a public place. Do our emphaty increase with brands in an a artistic context? What is it then?
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DAVID GRIFFITHS 04 Sep 2007
It may be a long time coming,but this is some of the best pieces of art I have seen,really f***in' BRILLIANT!michael rockwell 04 Apr 2007
kick ass work!!Lisa Hill 03 Jan 2006
great work, very thought prevoking, Lisa xJohn Enright 21 Dec 2005
u re wacked out of your mind... and thats a good thang. shock rock. Need more of this.Alain Paparone 16 Dec 2005
Yeah, it is sooo funny! Very well done!