Brandism is ideas, thoughts and experiences which I have received during my work as Art Director and graphical artist. I have the privilege to have experienced two worlds, two languages within graphic communication, our visual language. Art and advertisement. I have experienced an increasing polarization and that we have borrowed more expressions from popular culture including the art world to put a mask in front our on purpose with advertisement (Loivero Toscanis Benetton campaignes, Circus Circor, among others) Can also art be masqueraded? Art that now works with brands I now can reflect over ( Tomato, Christian Beijer among others). Beautiful brands, beautiful art and beautiful advertisement all and one at the same time. A part of the art project consist of works which I have created that knowingly shall provoke and stretch on the term, when art becomes advertisement, when advertisement becomes art. Do we look at a work by Barbara Kruger with different eyes if we see it at a public place. Do our emphaty increase with brands in an a artistic context? What is it then?
10 Comments
Elton Houck 14 Dec 2005
great work...simplisticly grand!gregg dutcher 14 Aug 2005
LOL,...excellent,....very funny!Daniel Stewart 12 Aug 2005
Beautifully rendered..provocative piece...Diana Hume 05 Jun 2005
Thoughtful piece. Who doesn't know Coke? There are so few places where you don't see some form of advertising! Great work!joan warburton 30 May 2005
Fantastic digital work! I would love one of these! LOL!Ellen Brucks 29 May 2005
This is great, What perfection in your work. Thank you for your remarks on my picture.Esteben Lorenzo Butts 06 May 2005
this is very nice what [rogram did you do this in and where can i get it from cause all i have right now is photo impression a very old version i think its 3 or 4. PEACE!John Enright 28 Apr 2005
clean and professional. Alot of thought behind the words too.Marilyn Servais 26 Apr 2005
all creative way of expression can be named "art" if we feel a sense of beauty or deepness or emotion in it , this work is art by its perfection and the creative inversion "red to cold" to make greater impactRenee Nemerov 23 Apr 2005
Interesting -Skilllful